The McKinsey Quarterly presents a great article about the Consumer decision journey. I have translated a bit of it to help spread the word about such a radical change in the way consumers view our products.
Estrategia Digital junto con Cine y Videojuegos
The McKinsey Quarterly presents a great article about the Consumer decision journey. I have translated a bit of it to help spread the word about such a radical change in the way consumers view our products.