Metodología básica para crear una estrategia de medición y análisis en Social Business. Basada en las enseñanzas de Jeremiah Owyang y otros analistas de Altimer Group.
ExpoManagement 09 Blogger Oficial
I'll be blogging and tweeting about Expomanagement 09 an event organized by HSM Mexico bringing together 9 great leaders for a great summit!
El cliente y su nueva forma de decisión de compra
The McKinsey Quarterly presents a great article about the Consumer decision journey. I have translated a bit of it to help spread the word about such a radical change in the way consumers view our products.
