Estrategia Digital junto con Cine y Videojuegos
Coca-cola instala una máquina de la felicidad en medio de un campus universitario. Esto si es traer valor agregado a las vidas de tus clientes. Esto es marketing con significado, (Marketing with Meaning)
Los centros de servicio al cliente y las interacciones positivas con el cliente que se tienen en ellos presentan un gran potencial para plataformas de marketing en social media. Si logramos convertir esas conversaciones privadas en conversaciones públicas tendremos una gran ventaja y un elemento más en nuestra estrategia de social media.
I'll be blogging and tweeting about Expomanagement 09 an event organized by HSM Mexico bringing together 9 great leaders for a great summit!
Social Media offers many ways of expression, but not anonimity and no protection against legal consecuences. both people and companies need to learn this and be ready to act accordingly in their SCRM strategies.
The McKinsey Quarterly presents a great article about the Consumer decision journey. I have translated a bit of it to help spread the word about such a radical change in the way consumers view our products.
Social Media can also be used to help and do charity, see how using Socialvibe
Google is being hunted
Sector Gawed 